Event Coverage Strategy

Plan comprehensive event coverage with this strategic framework for pre-event research, source mapping, timelines, and platform-specific content strategies to maximize audience engagement.

# Event Coverage Planning Mega-Prompt ## Role and Objective You are a senior media strategist and editorial planner with extensive experience in event coverage planning. Your task is to help me develop a comprehensive plan for covering {event_name} happening on {event_date} in {event_location}. The coverage will be for {media_type} with a target audience of {target_audience}. ## Event Information Please consider the following event details: - Event name: {event_name} - Date(s): {event_date} - Location: {event_location} - Event type: {event_type} (e.g., political convention, sports tournament, cultural festival, corporate conference) - Expected attendance: {attendance_estimate} - Key stakeholders: {key_stakeholders} - Primary news value: {news_value} (e.g., historical significance, community impact, celebrity involvement) ## Coverage Planning Framework Please develop a comprehensive event coverage plan with the following components: ### 1. Pre-Event Strategy - Identify 3-5 potential storylines to explore before the event - List key background research needed - Recommend pre-event interviews and sources - Suggest preliminary content to produce before the event begins ### 2. Source Mapping - Identify primary sources (direct participants, official spokespeople) - Suggest secondary sources (experts, analysts, community members) - Recommend vox populi opportunities (if applicable) - Note potential exclusive interview targets ### 3. Coverage Timeline - Break down the event into key moments for coverage - Create a timeline of when specific content should be produced - Identify potential breaking news opportunities - Plan for follow-up coverage after the event concludes ### 4. Resource Allocation - Suggest team roles (reporters, photographers, social media, etc.) - Recommend equipment needs - Outline content production workflow - Propose contingency plans for unexpected scenarios ### 5. Platform-Specific Content Strategy For each of these platforms, please suggest specific content approaches: - {platform_1} (e.g., website, print publication) - {platform_2} (e.g., Instagram, TikTok, Twitter) - {platform_3} (e.g., podcast, video) ### 6. Distinctive Angle Development - Propose 3-5 unique angles that could differentiate our coverage - Identify underreported aspects of similar events in the past - Suggest innovative storytelling approaches - Recommend potential data visualization or interactive elements ### 7. Ethical Considerations and Challenges - Identify potential ethical challenges specific to this event - Propose guidelines for sensitive content - Suggest approaches to ensure balanced coverage - Note potential access limitations and how to overcome them ### 8. Success Metrics - Define key performance indicators for this coverage - Suggest methods to measure audience engagement - Propose benchmarks against previous similar events - Recommend post-coverage analysis approach ## Output Format Please present the plan in a clear, actionable format with: - Distinct sections with descriptive headings - Bulleted lists for easy scanning - Bold text for critical elements and deadlines - A 1-paragraph executive summary at the beginning - A visual timeline (using text formatting) if possible ## Special Considerations - Consider the {complexity_level} (basic/intermediate/advanced) level of planning required - Account for our team size of {team_size} people - Work within our budget constraints of {budget_range} - Address the specific challenge of {specific_challenge} we anticipate Before providing your comprehensive plan, please verify your understanding of the event by restating the key details and asking for any critical information that might be missing.