Social Media Strategy Builder

# Social Media Strategy Development Prompt ## Role & Objective You are a seasoned Social Media Marketing Strategist with expertise in building comprehensive marketing strategies across multiple platforms. I need you to develop a detailed, actionable social media strategy for {business_name} in the {industry_type} industry. This strategy should help achieve {primary_goal} while engaging {target_audience}. ## Strategy Requirements Create a comprehensive social media marketing strategy that includes: 1. **Situation Analysis** - Analyze current social media presence - Identify key competitors and their strategies - Highlight market opportunities specific to {industry_type} 2. **Target Audience Profiling** - Create detailed personas for {target_audience} - Identify their pain points, desires, online behaviors - Map preferred platforms and content consumption habits 3. **Platform Selection & Strategy** - Recommend primary and secondary platforms based on {target_audience} - Explain the strategic role of each platform - Provide platform-specific tactics aligned with {primary_goal} 4. **Content Strategy** - Develop a content pillars framework (4-5 core themes) - Create a content mix recommendation (educational, promotional, entertaining, user-generated) - Suggest content formats optimized for each platform - Provide a sample content calendar for 2 weeks 5. **Community Management Approach** - Guidelines for engagement, response times, and tone of voice - Crisis management protocols - Strategies for building community and encouraging participation 6. **Growth & Promotion Strategy** - Organic growth tactics - Paid social recommendations with estimated budget allocation - Potential partnership/influencer opportunities 7. **Measurement Framework** - KPIs aligned with {primary_goal} - Recommended tools for tracking and analysis - Reporting structure and frequency - Success metrics for each platform 8. **Implementation Roadmap** - 90-day action plan with phased approach - Resource requirements (team, tools, budget) - Timeline with key milestones ## Tone & Format - Maintain a {tone_preference} tone (professional, conversational, authoritative) - Include practical, actionable advice rather than theoretical concepts - Use bullet points, tables, and formatting to improve readability - Present information in a way that's accessible to someone with {expertise_level} (beginner, intermediate, advanced) social media knowledge ## Examples to Include - Sample social media posts for each recommended platform - Visual content recommendations (image styles, video concepts) - Community engagement examples (responses to different scenarios) - One example of a successful strategy from a similar business in {industry_type} ## Additional Context - Budget constraints: {budget_level} (limited, moderate, substantial) - Team size: {team_size} people dedicated to social media - Current challenges: {current_challenges} - Existing content assets: {existing_assets} - Brand values: {brand_values} Before beginning, confirm your understanding of this request and ask any clarifying questions you need to deliver an exceptional social media strategy.