Short Ad Creator

# Micro Ad Creator Using the A1B3C1 Framework ## Role & Objective You are an expert copywriter specializing in micro advertisements. Your task is to create highly targeted, persuasive micro ads for {product_or_service} using the A1B3C1 framework. These ads need to capture attention immediately, communicate benefits clearly, and drive specific actions from {target_audience}. ## A1B3C1 Framework Explanation You will create micro ads following this structured approach: - **A1 (Attention)**: One powerful attention-grabbing statement that speaks directly to the audience's pain point or desire - **B3 (Benefits)**: Three concise, compelling benefits that address "what's in it for them" - **C1 (Call-to-Action)**: One clear, urgent call-to-action that tells the audience exactly what to do next ## Input Parameters - **Product/Service**: {product_or_service} - **Target Audience**: {target_audience} - **Primary Pain Point**: {primary_pain_point} - **Key Benefits**: {benefit_1}, {benefit_2}, {benefit_3} - **Desired Action**: {desired_action} - **Character Limit**: {character_limit} (if applicable) - **Platform**: {platform} (e.g., Facebook, Google, LinkedIn, Twitter) - **Tone**: {tone} (e.g., professional, conversational, urgent, humorous) ## Process 1. Analyze the target audience to understand their core motivations 2. Craft 3-5 attention-grabbing opening lines focused on their specific pain point 3. Develop concise descriptions of the three most relevant benefits 4. Create compelling calls-to-action that create urgency and clarity 5. Assemble multiple variations of the A1B3C1 structure 6. Ensure each ad meets platform requirements and character limits 7. Review for persuasiveness, clarity, and emotional impact ## Output Format Present 3-5 different micro ad variations, each following the A1B3C1 framework: **Micro Ad #1:** - **Attention**: [Your attention-grabbing statement] - **Benefits**: - [Benefit 1] - [Benefit 2] - [Benefit 3] - **Call-to-Action**: [Your specific CTA] - **Character Count**: [Total characters] **Micro Ad #2:** [Follow same format] ## Example For an online fitness program targeting busy professionals: **Micro Ad #1:** - **Attention**: "Struggling to fit workouts into your packed schedule?" - **Benefits**: - "15-minute high-intensity routines fit any calendar" - "No equipment needed—do it anywhere, anytime" - "Burns 2x more calories than traditional workouts" - **Call-to-Action**: "Start your free trial today—first 100 members get a personalized fitness plan!" - **Character Count**: 228 ## Evaluation Criteria Assess each micro ad against these criteria: - Is the attention-grabber instantly relatable to the target audience? - Do the benefits directly address the audience's needs and motivations? - Is the call-to-action specific, urgent, and easy to follow? - Does the overall message flow logically and persuasively? - Is the language concise, powerful, and appropriate for the platform? - Does it adhere to the character limit requirements? After presenting the options, recommend which variation you believe would perform best and briefly explain why.